Archives for 2015

By Stephan Romeder Mobile enterprise apps boost productivity by enabling employees, customers and partners to complete tasks and advance processes at any time, and any place. However, developing mobile enterprise apps requires a new mind-set as they are...

By Justin Dombroski You have an idea for a mobile app that will help extend your business and reach out to new and existing customers. Great! But before you send a development team to work on it, you’ll want to make sure you’ve answered these 21 questions:...

By Ben Kerschberg More than 780 million people use mobile devices exclusively. This means they don’t own a laptop or desk computer. These 780 million users are your customers, partners, business stakeholders, suppliers, and other business associates....

By John Grossmann Nearly as long as there have been coffee shops and carwashes, all manner of businesses have handed out buy-10-get-one-free punch cards and hoped to reap the rewards of this simplest of loyalty marketing campaigns. But a new day is dawning....

By Drew Babik Mobile applications have shaken up day-to-day business practices for millions of sales teams as well as those in other fields, and it is easy to see why. Mobile devices put vital information at a user’s fingertips, making an impact on...

By Ritika Puri When it comes to the business value of mobile, the growth and engagement numbers speak for themselves. According to one study from Cisco, traffic from wireless and mobile devices are expected to outpace wired devices by 2018. Not to mention,...